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Geofencing: Can Texting Save Stores?
Dozens of companies are trying to get into the "geofencing" business—sending out mobile coupons to nearby shoppers. But so far the hype is bigger than the actual use.
- Video: Defense Against 'Showrooming'
Deadline Extended for New Internet Domain Seekers
The deadline to apply for a top-level Internet domain has been extended due a technological glitch, according to the organization that oversees the Internet.
Most Common Tablet Mistakes
Lots of companies are adopting tablet computers. But in the process, they're making a lot of the same mistakes.
6 Tips for Building a Web-Based Store
Building an ecommerce platform within your company website doesn't have to be complex or expensive.

Video: WSJ editors weigh in on the tips.
It's 10 a.m. Here's How to Find Your Workers.
A slew of new services offer to help small companies keep track of their workers, essentially by tapping some of the same tools that social-networking sites use.
Need to Bank? Phone It In.
A growing number of entrepreneurs are tapping into smartphone apps from lenders that let them do a range of jobs, from checking their balances and paying bills to depositing checks.
Click 'Like' if This Strategy Makes Sense
Seeking Safety in Clouds
Web Watch
Making the Most of Groupon
Finding New Investors on Twitter
Web Watch: Business Services
Get Moving on Mobile Apps
Target: Customers on the Go
Sales Tip: Read 'Out of Office' Replies
Making Business Better, One App at a Time
Small Talk
Web Watch: Finding Financing
More

Subscriber Content Read Preview

Start-Ups Resist Facebook's Pull
Start-ups are trying to reduce their reliance on Facebook, a potential threat to the social network as it moves forward with its highly anticipated initial public offering.
The Race to Nab Web Addresses
Entrepreneurs see an opportunity in the opening up of a new realm of Web addresses in which just about any word can serve as a domain name.
'Small' IT Market Attracts Big Companies
The small-business help desk is going corporate with initiatives from companies like Apple, creating new competition for independent consultants who typically handle the IT needs of U.S. start-ups and small companies.
Click 'Like' if This Strategy Makes Sense
Social networking can be a powerful tool for small businesses looking to grow. But for some companies, it's more than that: Social networking is the basis for their business.
Facebook Courts Start-Ups
Facebook wants to be friends with more social-media start-ups. So it is going after those start-ups' investors.
Seeking Safety in Clouds
Outsourcing data storage and software operations to IT management firms is catching on among small and medium-sized businesses.
- Video: Smaller Firms Outsource Cyber Security
Why Amazon.com's New App Is Creating a Stir
A new price-comparison tool for mobile phones has many small retail stores up in arms.
- Vote: Should Amazon cancel the app?
- Update: Groupon Launches Anti-Amazon Promotion of Sorts
How 3 Companies Built Twitter Strategies
Twitter has proved an effective tool, but ill-considered tweets or hacked Twitter accounts have caused plenty of embarrassment. With this in mind, Southwest Airlines, Whole Foods and Best Buy have built different strategies.
- News Hub: Grappling With Twitter
Spending Wisely on Technology
For people used to working in an office stocked with various tech tools and gadgets, starting up a solo enterprise may mean having to face a painful reality. From computers and high-speed Internet to off-the-shelf software and customized programs, technology is often a pricey prerequisite for getting a new business up and running.
6 Tips for Building a Web-Based Store
Building an ecommerce platform within your company website doesn't have to be complex or expensive.

Video: WSJ editors weigh in on the tips.

WSJ Startup Calculator

Starting a business is more expensive than you might think. Have you thought through the assets you need? How about monthly expenses?

Use this startup calculator to figure out the true costs of launching a company. How much do you think it will take to open your business?

From Palo Alto Software, the makers of Business Plan Pro

With inspiration from the Better Business Bureau

Building Your Business

10 Things Your Employees Won't Say
We reveal all the lies and deceptions that go into an honest day's work.
Fire These Employees to Boost Your Business
Rise in Start-Ups Draws Doubters

Franchising

Hardship Inspired Franchise
Family hardship gave 41-year-old Shelly Sun the impetus to start a home-care franchising business.
Tough Times for Franchising
Franchises, on a Smaller Scale

Financing

Should Equity-Based Crowd Funding Be Legal?
Yes, says Dave Lavinsky, because businesses would get access to many more potential investors with a strong motivation to become loyal customers. No, says John M. Torrens, because it would create complications for people on both sides of the transaction, and there are better ways to get capital to entrepreneurs.
Tax Credits for 'Angels' Get Clipped
Raise Cash on Crowdfunding Sites

Small Business How-To Guide

How to Decide if Entrepreneurship is Right for You
Starting a business is a lot like becoming a parent. Not only do you have to prepare for your start-up emotionally and financially, but you have to be committed to its constant needs until it's mature enough to hum along on its own. And even then (much like a child) it will always need you in some capacity, no matter how old it gets.
How to Create a Disaster Plan
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Sample Business Plans

Over 100 sample plans to help create a great business plan of your own.

From Palo Alto Software, the makers of Business Plan Pro

Business Plan Starter

Learn the fundamentals of writing a business plan.

Develop a Business Model
Define your Target Market
Identify your Competition
Refine your Message

From Palo Alto Software, the makers of Business Plan Pro

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Industry News from

Subscriber Content Read Preview

Tiffany's Results Seen Strong, but Europe May Weigh
Tiffany has a chance to shine on Thursday when it reports first-quarter results, but there is a possibility of some tarnish.
Subscriber Content Read Preview

Hugo Boss Dresses Up Its China Efforts
High-end fashion label Hugo Boss plans to open about 60 new stores in China's mainland over the next three years, up from 86 now, just as growth in the country's luxury sector seems to be cooling off.
Kingfisher Clears Part of Income Tax Arrears
Kingfisher Airlines has cleared a part of the amount it owed to India's income-tax department for not depositing tax deducted from its employees, junior Finance Minister S.S. Palanimanickam said.
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